the 85% rule[s]

JM already posted about our time with Doug Murren last week. Another point he made stuck out to me — especially after hearing it twice [I also spent Tuesday with Doug at Fairview at River Club in Fredericksburg, and he told the story in both contexts].

Doug said that a few years back, they studied assimilation/visitor follow-up in two different style churches. One church had a 12-step follow-up process, and the other church did nothing. Doug found that both churches assimilated the same number of visitors. Why? Because 85% of people who visit a church already have a relationship with somebody in that church. When they visit, the assimilation is dependent upon the pre-existing connection. Some stay, others do not.

Last Monday, Kara Powell at Fuller Youth Institute also posted about 85%. She writes that Dr. Christian Smith at the National Study of Youth and Religion recently published a book where he says “that 85% of those 18-23 who have ever made a commitment to God did so before age 14.” That makes me even more excited about LSM at Gayton!

Also last Monday, I stopped in at Ukrop’s for a quick grocery shopping trip. Their Monday sale item was 85% beef. [this really has nothing to do with the other two points, aside from referencing 85%].